Will oversee national sales and distribution of award-winning EVOO and more

Bono, Sicily’s largest producer of authentic extra virgin olive oil, is pleased to announce the promotion of James Pescatore to Vice President of Sales.

In his new role, Mr. Pescatore will oversee every aspect related to sales and distribution of the company’s award-winning line of Sicilian olive oils, marmalades and olives. He will develop strategic plans to achieve company-wide goals and continue to manage all U.S. business channels. Mr. Pescatore joined Bono in 2017. This is his second promotion.

Mr. Pescatore has a proven track record of successfully building brands nationwide, having worked with U.S. and Italian food and beverage companies for more than 25 years. Over the past year, Bono has increased its marketing presence and has cultivated a partnership with the James Beard Foundation as the exclusive house purveyor of extra virgin olive oil.

“Jim has demonstrated his ability to grow the Bono brand and has played a critical role in its expansion from the start.” said Salvatore Russo-Tiesi, General Director-Manager of Bono USA. “With his passion, dedication and unrelenting work ethic, I am confident he will take Bono to an even higher level of growth in the U.S.”

Bono’s products include multi award-winning Certified Organic Extra Virgin Olive Oil and Sicilian Val Di Mazara Organic Extra Virgin Olive Oil. Both oils boast Protected Designation of Origin (PDO) and Protected Geographical Indication (PGI) certifications, which are a guarantee of authenticity from the Italian Ministry of Agriculture, Food and Forest Policies.

Bono also produces organic Sicilian Blood Orange, Orange and Lemon Marmalades, made with fresh, organic fruit, as well as Nocellara Del Belice olives, which are cultivated exclusively in their native environment in Castelvetrano, Sicily. The full line of products is now available in all 50 states at specialty retailers and supermarkets including Wegmans, King’s, Stop & Shop, Central Market and Bristol Farms, with more retailers to come. Its products are also available online at Vitacost.com and Amazon.

About Bono

Established in 1934, Bono is the largest producer of authentic extra virgin olive oil in Sicily. The family-owned company is based in Sciacca, Sicily, in the Val Di Mazara region. The region is coveted for its terroir, considered one of the best in the world for the production of high-quality extra virgin olive oil. Its U.S. division is in Fairfield, N.J.

The company boasts 50 awards in the past ten years, including two 2018 sofi Awards from the Specialty Food Association and two awards from the New York International Olive Oil Competition (NYIOOC). Bono is the exclusive house purveyor of extra virgin olive oil for The James Beard Foundation.

Bono’s PDO (Protected Designation of Origin) and PGI (Protected Geographical Indication) extra virgin olive oils receive unique serial numbers, which are traceable to the exact groves that supply olives for production. The brand also produces organic and conventional Sicilian Blood Orange, Orange and Lemon marmalades, made with fresh, organic fruit as well as Nocellara Del Belice olives, which are cultivated exclusively in their native environment in Castelvetrano, Sicily.

To learn more about Bono and for a store locator, visit bonousainc.com. Follow Bono on Facebook and Instagram at @bonodisicilia.