This Startup Makes It Super Easy To Go Camping

7/6/17

If you’re waking up in Bolton Landing this morning, it’s probably around 58 degrees in the upstate Adirondack town on the banks of Lake George. Should you be camping there, you’d be waking up to towering pine trees, light glinting off the water and mountain hiking trails waiting for you.

But where will you be? In your Brooklyn apartment, probably, cranking the A/C at max so the sidewalk-melting heat of city summer doesn’t make your bedroom so appallingly swamplike you can’t sleep.

This is the problem Ashwin Krishnaswamy set out to solve with his new company, Ashwinn’s Upstate Roaming Co. It’s like Car2Go but it’s a Jeepfull of all the camping supplies you and your friend need for a weekend in the outdoors.

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